Customer Marketing Specialist- Snacks

Coca-Cola

Αθήνα
Μόνιμη
Πλήρης Απασχόληση

Πριν 14 ημέρες

We are seeking to recruit a Customer Marketing Specialist; This role will work on the implementation of Trade Marketing Plans for Snacks Tsakiris. Continuously monitors categories' and channels' performance and keeps tracking of DME spending. Ensures close cooperation and alignment with customers and other internal departments to secure effective implementation of activities.YOUR NEW KEY RESPONSIBILITIES

Creates the annual Business Plan from Channel perspective for Modern & Fragmented trade, shaping the vision based on relevant customer and market/consumer insights
Works closely with E-commerce team to ensure omnichannel presence
Prepares Monthly & Quarter reviews, highlighting core insights and specific action plan; presents to Senior Leadership team
Aligns with Revenue Growth Management team on promo mechanics and partners with Sales for executing those
Manages Promo budget & Direct Marketing Expenses (DME) for both Channels, ensuring compliance & effective control
Cascades Channel marketing plans to Sales teams
Spends significant amount of time in the market, observing, translating & bringing the outside

in * Maps and Identifies Channel opportunities and calculates Size of the prize for selected sub-channels or projects, via deep knowledge understanding of the market competition and customer specifics

Translates & commercializes Marketing activity calendar into specific Channel activations and platforms
Ensures disciplined execution of channels' calendar by ensuring full sync with sales calendars
Works closely with planning teams to ensure production readiness, aligned with Channel calendar
Actively searches for best practices and ideas from other industries for re-applying them in the category & Channels of responsibility
Tracks Channels' performance constantly and proposes on-going mitigation actions

ARE THESE YOUR SECRET INGREDIENTS?

I have strong leadership presence, persuasive argumentation, and ability to engage
I am able to read the bigger picture by understanding the story behind the numbers
I have strong project management skills and I am acting as owner
I have an entrepreneurial spirit, with strong drive for results through quick and sound decisions
I am curious to understand more and passionate to bring the current status levels up
I have a positive change agent and I am excellent at situational leadership

QUALIFICATIONS

BSc holder, MSc in relevant field or MBA would be considered a plus
Fluent English
Minimum 3 years of experience in Marketing/Sales/Commercial Departments

BenefitsAdditional days offBonus incentivesCompany carDevelopment opportunitiesEqual opportunity employerLearning programsWork with iconic brandsSupportive teamBrands

Coca-Cola

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