General Manager - DPC ( Winery)

SWOT Hospitality

  • Νομός Χαλκιδικής
  • Μόνιμη
  • Πλήρης Απασχόληση
  • Πριν 1 μήνα
  • Κάντε αίτηση εύκολα
The General Manager will provide strategic leadership and operational oversight for all aspects of the winery, with a primary focus on **sales growth, business strategy, and agronomy (vineyard development)**. This role requires a dynamic leader capable of driving revenue, optimizing vineyard operations, and ensuring the long-term sustainability and profitability of the winery.This role is ideal for a results-driven leader passionate about wine, sales growth, and sustainable vineyard development, ready to shape the future of a dynamic winery.Requirements
  • Sales & Marketing Leadership
- Develop and execute comprehensive sales strategies across direct-to-consumer (DTC), wine club, wholesale, and distribution channels to achieve revenue and growth targets- Analyze sales data to inform channel strategy, pricing, promotions, and customer segmentation- Lead wine club expansion, customer lifecycle management, and digital marketing initiatives to increase retention and lifetime value- Optimize tasting room operations and guest experiences to maximize conversion and brand alignment- Collaborate with the marketing team to create and implement annual marketing plans, brand-building initiatives, and consumer engagement activities[3][4].- Represent the winery at industry events, trade fairs, and with key stakeholders to enhance brand visibility and market presence
  • Strategic Planning & Business Development
- Partner with ownership to create and manage strategic plans and budgets focused on sustainable, long-term value creation- Set short- and long-range growth objectives for the winery and its portfolio, ensuring alignment with market trends and consumer demand- Drive cross-functional alignment among sales, marketing, winemaking, and operations teams to achieve organizational goals- Monitor industry trends, competitive landscape, and regulatory changes to inform business strategy and maintain market competitiveness
  • Agronomy & Vineyard Development
- Oversee vineyard operations, ensuring the production of high-quality grapes that meet winemaking and commercial requirements- Collaborate with viticulture and winemaking teams to implement best practices in vineyard management, sustainability, and innovation- Drive continuous improvement in agronomy, including yield optimization, cost control, and adaptation to environmental challenges- Ensure the integration of vineyard development into broader business and brand strategies, maximizing the value of estate-grown fruit
  • Financial & Operational Management
- Manage profit and loss, cost of goods sold, labor budgets, and operational efficiencies to ensure bottom-line profitability- Oversee compliance with all legal, regulatory, and reporting requirements relevant to winery and vineyard operations- Foster a high-performing, inclusive team culture built on the company’s core values and vision
  • Key Qualifications:
- Demonstrated experience in wine sales, marketing, and brand management, preferably in premium or luxury segments- Proven success in strategic planning, financial management, and cross-functional leadership.- Strong understanding of vineyard operations, agronomy, and the integration of viticulture with commercial objectives- Analytical skills for interpreting market data and translating insights into actionable business strategies- Excellent communication, negotiation, and stakeholder management abilitiesBenefits
  • Competitive Compensation & benefits package
  • A dynamic and inclusive working environment

SWOT Hospitality

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