Content Marketing Project Manager (Worldwide)
Fire&Spark
- Ελλάδα
- Μόνιμη
- Πλήρης Απασχόληση
- Develop and execute content marketing campaigns across channels including LinkedIn, website content, whitepapers, webinars, in-person events, and multimedia platforms like YouTube
- Research opportunities to promote content in industry forums
- Work with partners to develop content collaborations
- Identify ways to work with influencers in our industry
- Analyze marketing performance data to understand what’s working and proactively identify areas for improvement
- Create and manage the content calendar
- Publish content for the Fire&Spark website including case studies, articles, landing pages, and lead magnets. Experience with website publishing isn’t necessary – you will be trained on the navigation of our website backend when/if necessary.
- Coordinate logistics and promotion for both virtual and in-person events, ensuring they attract the right audience and generate meaningful engagement and leads
- Manage email marketing campaigns in Active Campaign
- Participate in external calls to learn more about our audience (i.e attend a sales call)
- Collaborate with the team to identify client trends and content ideas
- Provide project management support across marketing team efforts, keeping projects on track and ensuring timely task completion
- Identify ways to augment our workflows with AI tools
- Recommend meaningful metrics and targets for marketing initiatives, and track success against them
- Generate a monthly content performance report and provide data-driven insights to refine and evolve marketing strategies
- Use Canva to create visuals consistent with our branding
- Proofread and review marketing materials for accuracy, brand messaging, and brand consistency
- Collaborate with the team to fact-check and assess content quality
- Work with external vendors to create/update marketing materials (web developer, designer, external writers, etc.)
- Coordinate with the internal SEO team on content planning & publishing
- Identify opportunities to republish or repurpose existing content into new materials
- Work with the Director of Client Services to generate new testimonials
- Stay up to date with content marketing best practices and send reading suggestions to our team
- Marketing, PR and/or PM experience
- Familiarity with content marketing best practices
- Ability to understand and align content with the company’s content strategy and messaging
- Strong project management skills
- Ability to identify and capitalize on content promotion opportunities
- Proficient in content calendar creation and management
- Fluent English
- This is not a writing role, and content will be produced by F&S staff. However, proofreading and revising the content is required.
- BSc degree in Marketing, Journalism, or relevant field
- Experience with email marketing campaigns, preferably using Active Campaign
- Experience with Canva, Descript or similar tools for editing visuals
- Basic understanding of AI tools and the ability to identify ways to integrate them into workflows
- Familiarity with SEO
- Prior experience working with a marketing agency
- Experience with editing, or coordinating website content. This isn’t a writing role, but you will be working with writers.
- Proactive and self-driven
- Strong communication and collaboration skills
- Ability to work with cross-functional teams
- Detail-oriented and organized
- Adaptive and open to learning